three things: who you are in this game, how to set up your own AI operator, build a real website from scratch, and use it to land a client.
◆ What You Can Do Right Now
🌐
build websites and landing pages
describe what you want, claude builds it. landing pages, portfolios, client sites. "build me a dark modern landing page for a dentist in miami with a hero, services, testimonials, and a booking button." you get a full working page in 30 seconds.
try: "build a landing page for a [niche] in [city]. hero, services, testimonials, contact form. dark design."
claude searches google and pulls business info for you. names, phone numbers, websites, ratings. no API key needed. "find me 20 plumbers in austin texas and tell me which ones have ugly websites." you get a ready-to-contact list.
try: "find 20 [niche] businesses in [city]. get their name, website, phone, and google rating."
📧
write entire email sequences
stop writing one email at a time. "write a 5-email follow-up sequence for someone who booked a call but didn't show. mix value, social proof, and urgency." you get 5 ready-to-paste emails in 30 seconds. works for cold outreach, onboarding, nurture, re-engagement.
try: "write a 5-email sequence for [situation]. casual tone, include social proof."
📋
generate client proposals
after a discovery call, dump your notes into claude. "here's what the client told me: [notes]. write a proposal with 3 pricing tiers, what's included, timeline, and next steps." you get a professional proposal in 2 minutes instead of 2 hours.
try: "here are my call notes: [paste]. write a proposal with 3 tiers and a clear next step."
🎙️
handle any sales objection
mid-call or after a call, type the exact objection. "they said 'i need to think about it' for a $2,000/month service. give me 5 different responses." you get a logical one, an emotional one, one with a payment plan, one that reframes cost, and one with urgency. never get stuck again.
try: "they said '[objection]' for a $[price] service. give me 5 different ways to handle it."
export your ad data from meta as a CSV. drop it in your workspace. "look at this data and tell me which ads are winning, which should i kill, and write a client report." no spreadsheet skills needed. claude reads the data and gives you the insights in plain english.
try: "read this CSV. top 3 winners, bottom 3 to kill, patterns you see. format as a client report."
📱
plan a week of social media
stop staring at a blank screen. "create 7 instagram posts for a marketing agency. mix: value tips, behind-the-scenes, client results, and one hot take. casual tone." your whole week is planned in under 5 minutes.
try: "7 days of posts for [business]. 2 tips, 2 behind-the-scenes, 2 results, 1 hot take."
📖
write SOPs so you can delegate
explain how you do something (use voice-to-text if you want), then tell claude to organize it. "here's how i onboard a new client: [messy notes]. turn this into a step-by-step SOP with checkboxes that a VA could follow without asking me questions." now you can hire someone and hand them the SOP.
try: "here's how i [process]: [notes]. turn into numbered SOP with checkboxes."
📝
draft contracts and agreements
need a client contract? a freelancer agreement? claude writes solid first drafts. "write a service agreement for marketing services at $2,000/month. include scope, payment terms, 30-day cancellation, liability limits." get a lawyer for the final version, but 90% of the work is done.
try: "write a service agreement for [service] at $[price]/month. scope, payment, cancellation."
paste a competitor's landing page or ad copy. "break down this page. what's the hook? what's the offer? what objections are they handling? how could i beat them?" instant competitive analysis. use this before pitching a prospect to show up more prepared than anyone else.
try: "here's a competitor page: [paste]. break down hook, offer, CTA. what's weak? how do i beat them?"
the rule
if you're doing something more than twice, claude should be doing it. every repetitive task is a candidate.
◆ Set Up Your AI Operator
📁
1. create a folder
call it "my-agency" or whatever you want. open it in VS Code.
📝
2. create CLAUDE.md
copy the template below. fill in your info. that's your operator's brain.
COPY → PASTE INTO CLAUDE.md → FILL IN YOUR INFO
# my AI operator
**operator name:** [pick a name — Atlas, Nova, Friday, whatever you want]
# about me
**my name:** [your name]
**what i do:** marketing agency, local business ads + websites
**my niche:** [dentists / contractors / restaurants / etc.]
**my city:** [your city]
**my pricing:** [e.g. $1,500/month for ads]
## how i talk
- casual, direct, no corporate speak
## rules
- never make up stats or testimonials
- keep things simple
- when i say "find leads" i mean local businesses in my niche and city
that's it. claude reads this file every time you open the workspace. your output goes from generic to personalized instantly. name your AI whatever you want. this is your operator.